In the United States, you can purchase a Hyundai Genesis 3.8L V6 for $32,750 (34.3 million Won). In South Korea, the cheapest 3.8L Genesis trim - BH380 Royale - costs 52.8 million Won or US$50,480. Today, Hyundai released a less expensive counterpart of the Genesis BH380 Royale in South Korea.
Priced at 46.6 million Won (US$44,552), the BH380 Luxury is 6.2 million Won cheaper than the Royale trim. The Luxury trim still packs a slew of premium goodies such as heated rear seats, rear armrest with audio controls, push-button start with smart-key entry, and parking assist. The BH380 Luxury is powered by a 290 horsepower 3.8L Lambda V6. Sales have already commenced today.
[Source: Yonhap News]
